Princeton Review Shows Extraordinary Delivery of Online Services in 2020-21
– The company’s 2019 transition to a digital, proprietary online classroom has enabled record service levels during the pandemic –
NEW YORK, May 18, 2022 /PRNewswire/ — The Princeton Review® today released impressive statistics on its delivery of online education services over the past three years, specifically from 2019, pre-pandemic, to 2021.
Founded just over 40 years ago as a pioneering company that coached students on unconventional strategies to “crack” the SAT®The Princeton Review is now known both as a leading provider of test preparation services for many exams and as a trusted source for several other educational services and products, including its tutoring, books and annual rankings. .
Over the years, the company has helped millions of people, some repeatedly, throughout their academic and professional journeys. It offers everything from academic tutoring to help students with homework and improve their grades in school, to counseling services that help users choose, enter, and get help from colleges and schools. superior. It also offers test prep for dozens of standardized exams and resources for adults who want to improve in their profession.
As a provider of all of the above, The Princeton Review was challenged to expand the scope of its mission and offerings in early 2020, when the COVID-19 pandemic forced schools to close almost entirely. across America and beyond. A March 2021 The UNICEF statement cited this sobering statistic on the impact of this unprecedented closure: more than 168 million children worldwide saw their schools closed for most of 2020 due to COVID. -19. Many schools remained closed in 2021. Some are still closed.
Education providers had an increased demand for their online services when the pandemic hit. Homeschooling and working from home have created challenges on all fronts that have required adjustments in learning as well as working arrangements. However, The Princeton Review was uniquely positioned to provide online services to address and mitigate these challenges.
The company had been offering online courses for years. It launched its first online course in 1999. It has had an online presence for almost three decades, having launched its website in 1993, ahead of many of its competitors. More significantly, before pandemic hit, the company had undergone a fortuitous shift in its operations that uniquely positioned it to meet the unprecedented need for online education services that would emerge in 2020.
In 2019, when Joshua Park becoming CEO of The Princeton Review and its affiliate, Tutor.com, he led a transformation of The Princeton Review, transitioning it to a largely digital delivery system as the company continued to welcome customers preferring classes and in-person services. Under his leadership, the company developed an exclusive LiveOnline classroom that has become a vital asset to all divisions of the company. When the first version of LiveOnline Classroom launched in 2019, 66% of the company’s online sessions took place in its LiveOnline Classroom. Now, the LiveOnline classroom is the “home” for 100% of the company’s online sessions.
“When the pandemic hit, we were solidly positioned to serve our customers through our LiveOnline classroom, unlike many of our competitors who turned to Zoom, Adobe Connect or other platforms to connect with their customers,” Park said. “Furthermore, our teachers and tutors had been experts in online education for years. Thanks to these factors, we were able to both quickly transition from our in-person classes to our LiveOnline classroom and expand our course roster and of products online. While the demand for our services was extraordinary, as was our ability to meet it.”
Six statistics below reflect the reach of this response and The Princeton Review’s expansion of its online products and services. (Note that the statistics refer only to the company’s retail operations.)
- In 2019, the percentage of The Princeton Review’s services provided online increased to over 50%.
- Since January 2020The Princeton Review created 136 new products LiveOnline and online at your pace, an increase of 21%.
- By January 2021The Princeton Review offered students 150% more online programs than in 2019.
- In 2021, of the company’s course and tutoring options for students, 81% were LiveOnline compared to 28% in 2019.
- In 2021, nearly 98% of The Princeton Review’s tutoring and coursework students studied online, up from just over 60% in 2019.
- In 2021, the number of online sessions delivered by The Princeton Review increased by 323% compared to 2019.
the Princeton Review’s suite of online services and products now offers a wide range of resources, from one-to-one to self-paced and group lessons. Provided by more than 3,200 professionally accredited tutors from the company and its experienced admissions/counselling experts, many services are available on demand, 24/7. The services include:
- The Academy. This company unit offers everything from homework help for 6and students on up to 1-to-1 academic tutoring. Classes are available in over 80 subjects spanning various disciplines in Math, Science, English and Social Studies as well as PA® testing, business and technology, and more. Some of the Academy’s courses and tutorial programs are backed by the company’s “Level A Guarantee”.
- Test preparation for over 26 standardized test types. Among them are tests for school entrance and admission exams including the six most well-known tests in this field: the SAT, ACT®GMAT®GRE®LSAT® and MCAT®. The company also has resources for 11 AP exams (including test prep and/or cram courses) and 17 IB (International Baccalaureate) exams. Test prep classes and tutoring are also available for professional licensing and certification exams, including the CFA® Level I and Level II, NCLEX-RN®and USMLE® exams. Many test prep offers carry The Princeton Review’s score improvement guarantee.
- Admissions Counseling services for college and medical school applicants. Services include one-to-one one-on-one counselling, advice on building rosters of schools, assistance with preparing application materials, and post-application support.
Customer surveys the company has conducted over the past two years show outstanding satisfaction ratings for its online services and appreciative feedback:
- In 2020, based on surveys of over 303,000 online customers, the satisfaction rate was 93.73%.
- In 2021, based on surveys of over 365,000 online customers, the satisfaction rate was 94.93%.
“I had Zahra as my O Chem teacher, and I can honestly say she is the nicest and most helpful teacher ever. I’ve always had the best attitude.” – MY
“I took the online GMAT course with Muhammed. It was a wonderful experience and a great investment. He was very thorough, energetic and helpful. His passion for teaching and helping his students excel was very evident.” – A B
“I took The Princeton Review’s MCAT Ultimate course. Since my first MCAT practice, I have improved my score by 15 points. This is all due to the comprehensive MCAT strategy sessions, as well as the wide range of online tools that have helped me study.” – Eva
“All of us on The Princeton Review team – our incomparably dedicated staff, teachers and tutors – are heartened to have served so many online learners during this challenging time in their academic and professional journeys,” Park said. . “We look forward to applying the experience we have learned from them over the past few years to serve an ever-growing family of learners, both online and in person, in the hopefully coming years after the pandemic.”
About Princeton Review
The Princeton Review® is a leading tutoring, test preparation and college admissions services company. Each year, it helps millions of college and graduate students achieve their educational and career goals through its: online and in-person classes delivered by a network of more than 4,000 teachers and tutors; Online resources; more than 150 print and digital books published by Penguin Random House; and dozens of school ranking categories. Founded in 1981, The Princeton Review is now in its 41st year. The company’s Tutor.com brand, now in its 21st year, is one of the largest online tutoring services in the United States. It includes a community of thousands of tutors who have delivered over 21 million one-on-one tutoring sessions. The Princeton Review is headquartered in New York, NY. The Princeton Review is not affiliated with princeton university. For more information, visit PrincetonReview.com and the company’s Media Center. Follow the company on Twitter (@ThePrincetonRev) and Instagram (@theprincetonreview).
SAT® and PA® are trademarks of the College Board, which is not affiliated with, and does not endorse The Princeton Review or its offerings.
LSAT® is a trademark of Law School Admission Council, Inc., which is not affiliated with, and does not endorse, The Princeton Review or its offerings.
MCAT® is a registered trademark of the Association of American Medical Colleges.
The CFA Institute does not endorse, promote, or guarantee the accuracy or quality of any products or services offered by The Princeton Review. CFA® and Chartered Financial Analyst® are registered trademarks owned by CFA Institute.
All tests are trademarks of their respective owners. None of the trademark holders are affiliated with The Princeton Review.
NOTE TO EDITORS
Joshua Park, managing director of The Princeton Review, is available for interviews. He can discuss the company’s growth over the years and its challenges as it responded to demands for its services during the COVID-19 pandemic. He can also offer his perspective on education trends and developments in standardized testing, from the recent voluntary testing movement to the upcoming Digital SAT.
SOURCE Princeton Review